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5 Dispensary Marketing Strategies That Actually Work!

Strict dispensary marketing regulations start you out with one hand tied behind your back. Combine the power of online ...

70 Facebook Terms & Definitions

Facebook is a robust platform with highly intricate advertising capabilities. Don’t get lost in the jargon—use this cheat ...

The 15 Facebook KPIs You Should Be Tracking

Each Facebook Ads campaign should be used to drive specific results. Knowing which Facebook KPIs to track can help you hit ...

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Facebook Bidding Strategies for Beginners

More money spent doesn’t always result in a higher return on investment. Use these Facebook bidding strategies to make sure ...

Which Facebook Campaign Objectives Should I Use?

There are currently 11 different Facebook campaign objectives available. Selecting the appropriate campaign is the first ...

4 Things You Should Know About Marketing Your Cannabusiness

Spreading the word about your new cannabusiness comes with plenty of challenges: federal regulations, old stigmas, social ...

Identifying 6 of the Best Apps for Startups

Startup marketing can sometimes feel like an uphill battle. How can you take your current budget and resources and cover as ...

The 14 Secrets to an Engaging Live Chat Window Design

Chances are a lot of time and care went into your website design. Is the same true for your chat window design? Here are 14 ...

Chatbot vs. Live Chat: Which One Should You Use?

As chat becomes a standard channel of communication, understanding when to use a chatbot vs. live chat is crucial. Learn ...

How Can You Improve Your Lead Follow-Up Process?

Following up with leads is one of the trickiest puzzles to crack. If you’re too eager, then you can scare leads away. But if ...

Why the Marketing Flywheel is Taking Over the Sales Pipeline

HubSpot’s Brian Halligan declared the inbound marketing funnel retired in 2018. In its place? The marketing flywheel. Here’s ...

Lead Nurturing Strategy: Boost Sales & Advocacy

Your lead nurturing strategy has two primary goals: to convert leads into sales and to build positive, long-term customer ...

Buyer Personas Matter: 5 Tips for Knowing Your Audience

Knowing your marketing audience is one of the first and most crucial steps your company will make towards success. When you ...

Content That Explores All Marketing Funnel Stages

Lead generation is the end goal of most inbound marketing strategies. But your content can’t convert or qualify leads ...

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