Meet The Author
Sam Meza
More From Sam Meza
5 Unexpected Ways Blogs Can Improve Sales Performance
Blogging is a foundational element for content marketing — and for good reason.
What is Sales Enablement? Myth Busted!
Sales enablement means providing your sales team with the content, resources, and tools they need...
CRM Tools: Sales Team's Silent Ally
If you use an effective customer relationship management software (CRM) to its full potential, you...
The Top 6 HubSpot Integrations for B2B Companies
HubSpot provides B2B companies with a comprehensive arsenal of tools and analytics for sales,...
Coordinating Sales and Marketing: Key Benefits
In the simplest terms, business alignment is twofold. First, there is the cultural aspect wherein...
Sales Enablement Content: Closing Deals Happily
Sales teams often know what to say, while marketing teams know how to say it.
Market Veep Joins the 2019 HubSpot Partner Advisory Council
In 2017, HubSpot launched the Partner Advisory Council (PAC) as a way to collect feedback from...
Crowdsourcing Content: User-Generated Content Explained
These days both sales and marketing are all about engagement.
Common Content Marketing Mistakes and Fixes
If you’re just getting started with content marketing, you can learn from others’ marketing...
Plan Successful Social Media Marketing Campaign
With an abundance of information, distractions, and competitors also vying for users’ attention, it...
The Best Marketing Tips from INBOUND 2018
Anyone who has gone to the Inbound Conference will tell you that it is an experience like no other....
Training a Right Brain to be Ambidextrous: Organization for Creatives
Organization doesn’t have to stifle creativity.
5 Ways HubSpot Integration Partners Make Manual Tasks Easy
From onboarding shortcuts to marketing automation and bi-directional data synchronizations, a...
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