Meet The Author
Jennelle McGrath
More From Jennelle McGrath
5 Employee Wellness Ideas for Company Culture
Programs for employee wellness can sometimes be seen as secondary systems of a consistent company...
The 6 Best Company Cultures Out There Right Now
Creating a positive company culture is one of the best things you can do for your business. When...
7 Reasons to Start Using Podcast Marketing
While podcasts are undoubtedly a relevant and lucrative outlet for information, how can you know if...
How Does User-Generated Content Marketing Work?
Customers are more willing to trust other customers than they are sellers or companies, so if you...
Content Optimization: Increase Blog Traffic for Free
Discomforting as it may be, if your blog posts are underperforming, the first question you should...
Understanding and Measuring Your Content Marketing ROI
Finding an exact measurement of your company’s return-on-investment (ROI) can seem like a daunting...
Use Marketing Chatbots in Sales Enablement Strategies
Sure enough, the robots are taking over, but they’ve still got a ways to go.
Your Inbound Business Origin Story Is Worth Selling
People formulate memories based on the details surrounding an emotion. When you are able to list in...
Is Your Business Newsletter Making These 9 Common Mistakes?
Sending business newsletters to your leads and customers is one of the most important email...
Marketing Hero Tips: Pinpoint Your Brand Uniqueness
So, you think you’re one of a kind? You very well may be. Does your intended client know it yet?...
Top Sales Call Tips for Better Conversions
That first contact is vital in establishing who you are as a business, why your products and...
What are the Four(4 P's) Elements of the Marketing Mix
The first step in understanding a marketing mix is learning the definition of it. Now, “marketing...
Priority: Aligning Marketing and Sales in Your Company
There are multiple tricks for getting the most out of your marketing strategies, but few are as...
7 Best Practices to Improve Your SEO
Understanding SEO isn’t a simple task, especially when it comes to finding the “best” ways to use...
9 Company Culture Ideas Your Team Could Benefit From
What is a company’s culture? In a work environment where “Hawaiian t-shirt Tuesday’s” can be...
Fix These Common Problems To Build a Mobile-Friendly Website
In a world where everyone is glued to the screen of their smartphone, it’s more important than ever...
SEO Attributes Your Website is Missing
Search engine optimization (SEO) is a very important part of your digital marketing strategy, as it...
What is Sales Content and How Does it Close Deals?
One vital, but often overlooked, component of Inbound is sales content. While content marketing is...
When You Need Content for Instagram Marketing
Instagram is one of the most popular social media networks right now. There’s such a wide variety...
