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5 Words of Wisdom For VC Startup Scaling | Market Veep

Written by Bill Viau | October 3, 2019

Startups entering the scaling stage are insatiably hungry for resources to fuel exponential growth. A timely VC investment could be your shot. But you’ll have to use it wisely, or it will become more of a shot in the dark than a shot of adrenaline.

So where should it go?  VC startup funding is frequently put towards the expansion of:

  • Advertising and Marketing
  • Engineering and Product Development
  • Strategic Initiatives
  • Market Research

Hit the right priorities at the right time, and VC funding is a runway to sustainable growth.  With capital to feed on, your company won’t need to tap its revenue stream to stay afloat while building towards 1 of the 3 common goals of a venture capital startup:

  • Profitability
  • Going Public (with an IPO)
  • Getting Purchased