Yes. The advanced reporting and analytics capabilities of a blog connected to a HubSpot subdomain are simply something you won’t want to miss.
There’s a fork in the road that every company must face when onboarding with HubSpot. Will you migrate your blog?
Odds are that your blog currently lives on your core website domain. Unless you’ve built your website using HubSpot from the start, that domain will be hosted on some other platform (such as Wordpress). Our primary web domain, for instance, www.marketveep.com, was originally created as a Wordpress website and hosted on a Wordpress domain.
One side of the fork is to leave your blog where it is. You could use the HubSpot CRM and some of the tools from the Hubs of your choice (Marketing, Sales, Service, Operations), but a lot of the better functions, automations, and analytics functions will remain out of reach. The other fork is to migrate your blog from Wordpress, Pardot, Webflow, or whatever other platform you’re using to a new HubSpot subdomain and reap the benefits.